New delhi date. 18 August 2020, Tuesday
In the Indian Premier League (IPL), Dream XI has now become the title sponsor. Dream 11 has won the IPL title sponsorship this year after Vivo was removed from season 13. IPL chairman Brijesh Patel has given this information. Earlier, Chinese mobile company Vivo was the title sponsor of the IPL.
The BCCI had dismissed Vivo for this season due to a growing dispute between India and China. Dream 11 has bought sponsors rights for the IPL 2020 season for Rs 222 crore. This bid is Rs 190 crore less than Vivo's annual Rs 440 crore. The Tata Group was also involved in the title sponsorship rights race.
Vivo bought IPL title sponsorship rights for five years from 2018 to 2022 for Rs 2190 crore (Rs 440 crore per annum). Vivo could return as the main sponsor next year. The IPL will be held in the United Arab Emirates (UAE) from September 19 to November 10 this year.
Dream 11 was the highest bidder
According to the BCCI, Unacademy had bid Rs 210 crore, Tata Rs 180 crore and Baijus Rs 125 crore. Dream 11, which has bid Rs 250 crore, has been announced as the title sponsor this year.
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